If you haven’t noticed the amazing progress being made by the military services with respect to social/new/emerging/digital media, check out the “live” series online. Air Force. Army. DOD.
What’s new about this? Well, for one, they’re institutional blogs from the service staffs. Secondly, which you won’t be able to see on the Web pages is the collaboration taking place behind the scenes with all the armed services and Federal Government. We meet monthly with armed services counterparts and members of Federal Government to determine the best way ahead for our services in a joint manner regarding social media at the Joint Services Working Group on Social Media.
So yes, the Air Force and Army have recently made big splashes, but it’s due in large part to the great teammates at the U.S. Coast Guard, U.S. Navy, DoD’s Defense Media Activity and others.
These are some of the most committed people I’ve ever met and we’re all working towards a common goal: to increase transparency in the military and relate our service’s stories to those online.
Expect more. Welcome U.S. Army, the site looks great!